Cream background

Life's Better with Gelato

Serving Threadbare style in Manchester city centre

On Saturday 6th of June, we took over New Cathedral Street in Manchester city centre armed with 1,000 free gelatos and an exclusive discount code for new customers.

Mango sorbet served in a Threadbare branded cup with a Threadbare wafer

Our sweetest pop up yet

The idea was simple: to meet new faces and spread the word about Threadbare, all while treating people to some delicious ice cream.

While the skies looked a little more Manchester than Mediterranean, that didn't stop people queuing up for a scoop. There were four flavours to choose from: Cookies & Cream, Biscoff, White Chocolate & Raspberry and Mango Sorbet, and there was plenty of debate over which flavour was the best one!

As well as a free ice cream, the first 300 people to stop by got their hands on a free Threadbare tote bag, and everyone received an exclusive discount code to shop with us online.

Sign stating Scan for free ice-cream next to a Threadbare branded bicycle

Thanks for stopping by

One of our favourite things about events like this is getting the chance to meet new people, so we just want to say a big thank you to everyone who came down. We had a great time and loved seeing the response to our little pop up in the city.

While we’re hoping for a bit more sunshine next time, we'll bring great vibes either way! Keep an eye on our socials for news about what we’ve got planned for you next.